Overview
Commercial Lending Partners (CLP) are specialist lending brokers who help businesses with their capital needs. Whether you need to purchase new assets, are investing in growth or need to bridge unexpected costs, they are able to help.
The Challenge
The issue was CLP used to conduct in-person visits and to get in front of potential customers. Covid-19 changed everything. As they were unable to meet customers in-person, they were essentially not able to do business. They needed to partner with a company that would digitally transform their in-person business and move it online. To create an online presence, Business Refinery recommended they create a website to capture leads from both future in-person events and leverage the power of Digital Marketing.
Creative Website DesignÂ
After a project briefing and analysis, we started with their website and google ads. Â
While working closely with CLP, we were able to identify that the best way to build and capture leads for their brand would be through a website and Google Ads. We built them a website that could capture leads in multiple ways, through contact details listed, website forms, social media integration and more.
Google Ads
We set up Google Ads to help expedite the process of acquiring customers.
Commercial Lending Partners now has:
- 2 Keywords ranking on 1st Page of Google
- 7 new additional keywords ranking
- Average position increased by 32.72 points
- Visibility increased by 2.14%
By working together, we have been able to create a wonderful new and modern website for Commercial Lending Partners.
With their new and mobile-optimised website, CLP is in place to encourage new clients to sign-up. Their modern style is also visible across the website. We are proud to have worked together as a team with us providing the technical skills and CLP providing the insight and ideas to make this project happen.
We continue to support their business and help them dominate their space online.
Branding & Graphic Design
We also advised CLP on brand style and designs, recommending ways they could improve to better integrate across their website and social media. Â
We were happy to be able to help create an online presence for CLP. Their customers love their eye-catching and engaging website. Â
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